In today’s competitive recruitment industry, digital advertising can transform how agencies attrac...
How to Complete the Google Ads Advertiser Verification Process
Google Ads requires advertisers to verify their identity to maintain transparency. This guide breaks...
What Does ROAS Bidding Mean?
Learn the key concepts, benefits, and practical applications of ROAS bidding in Google Ads to enhanc...
Mastering Lead Generation in Real Estate: Optimyzd’s Expertise
Enhance your real estate marketing strategy with Optimyzd's specialised lead generation methods, emp...
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How Effective Can Native Display Advertising Be For My Business?
We explored the effectiveness of native advertising for businesses. Diving deep into getting started...
by Jordan Osborne
Google Ads Bidding Strategies & Pricing
Since the initial launch of Google Ads nearly 22 years ago, the platform has gone through a ton of c...
by Amil Hussain
Google Ads Bidding Strategies Explained
There are numerous bidding strategies available to you on Google Ads, each with their advantages. He...
4 Reasons You Need To Include Bing Ads In Your PPC Strategy
Here we explore four great reasons you should be including Bing Ads into your paid search strategy. ...
by Amil Hussain
Six Reasons You Should Bid On Your Brand Name
Check out these six very important reasons for including brand bidding as part of any paid search st...
3 Of The Best Google Ads Alternatives
Here we discuss some of the best alternatives to advertising on Google. Whether you are looking for ...