Highly Targeted Ads Wherever Your Customers May Be.....
Browsing Websites
Streaming Videos
Listening To Music
Sharing On Social
Shopping Online
Highly Targeted Ads Wherever Your Customers May Be.....
On The Web
Streaming Video
On Social Media
Streaming Music
Shopping Online






























More Than Just Another Search Agency
Optimyzd offer a range of digital services that offers you complete transparency and the best possible return on your ad spend. Services such as paid search and display (Pay Per Click or PPC for short), paid social advertising, native advertising and more. We run these services across the web and platforms such as Google, Facebook, YouTube, Bing, Twitter, Instagram, Amazon, Spotify and more.
What really sets us apart from your average PPC agency, is that we don’t simply book ads on platforms for you. The Optimyzd approach to any campaign big or small, is to fully understand your product or service and then put together highly targeted campaigns in the right place, at the right time and with the right message. We will report on your campaigns to the last penny and your campaign will get the Optimyzd treatment every step of the way, from account set up and structure through to landing pages and sales processes. Targeted messages to targeted audiences is what we are all about.
We have a multi-lingual team at our offices in London and Peterborough, with bags of experience, skill and above all, passion for what we do. Forget services, we’re here to be a part of your businesses future success!
We Work With Businesses Just Like Yours












SEARCH - SOCIAL - DISPLAY - STREAM - MORE
Find Out How We Can Help Your Business
Latest Blog Posts
Spotify Podcast Ads: What You Need To Know
Podcast advertising works. 41% of Spotify podcast listeners trust ads more if they hear them during a podcast. This is...
YouTube Custom Segments & Audience Building Best Practices
Custom segments are a powerful feature available for both Google and YouTube Ads. Learn how to effectively build them and...
Why you should consider Microsoft Ads in 2022
Wondering whether you should incorporate Microsoft Ads in your marketing strategy? We believe so! Here's why.
How To Drive Leads, Calls And Messages To Your Business Using Facebook Lead Gen Ads
Unveiling the different types of leads advertisers can generate through Facebook Ads and how to boost your lead generation efforts.
2022 Guide to Google Remarketing Ads
As with any marketing campaign, you need to start with your goal and then work backwards and remarketing on Google...
Spotify – Our Guide To The Ad Type Options Available
Advertising with Spotify is quick and simple for everyone regardless of experience. Spotify has 406 million monthly active users, 406...
How Effective Can Native Display Advertising Be For My Business?
We explored the effectiveness of native advertising for businesses. Diving deep into getting started with native ads, essential platform content...
Advertising Predictions For A Cookieless World
The phase-out of third-party cookies is no new news in the marketing world. Firefox and Safari introduced this measure in...
Google Ads Bidding Strategies & Pricing
Since the initial launch of Google Ads nearly 22 years ago, the platform has gone through a ton of changes...
An Overview Of Apple Search Ads
We dive deep into Apple Ads, covering the basics of Apple Search Ads and how to make the most of...
Facebook Bidding Strategies for 2022
It’s no surprise that Facebook advertising has become a trusted marketing channel for businesses across the globe. If you’re not...
Introduction To Shopify
We take a deep dive into Shopify. Checking out the main features, what Shopify can do for you and the...
Optimising Budgets and Costs For YouTube Ads
Want to know about how much YouTube Ads cost and what budgets to set yourself? Check out the answers to...
E-commerce Website vs Online Marketplace
Check out Jordan's handy guide if you are asking yourself the question "Should I invest my time, effort and money...
Advertising For E-commerce
The world of e-commerce is a fast growing one. Check out this, our first in a series of articles all...
Your Complete Bing Ads Optimisation Guide
Check out our guide to Bing Ads optimisation and get your Bing Ads campaigns setup for success. How & why...
Achieve Your Marketing Goals With YouTube Ads
A deep dive into the different ad formats available on YouTube. To get the best from your YouTube Ads be...
Getting Started With Pinterest Ads
With thousands of new brands joining the overcrowded social media landscape every day, being discoverable and recognisable has become essential...
Google Ads Bidding Strategies Explained
There are numerous bidding strategies available to you on Google Ads, each with their advantages. Here, Claudia explains the details...
4 Discovery Ads Strategies To Grow Your Business
Google Discovery Ads are a great way to increase your reach and put your brand on some premium placements such...
Audience Targeting on YouTube
Check out the options available to advertisers on YouTube when it comes to audience targeting. Locations, users, interests etc.
What About Native? A Story With A Never Ending
Dive behind the scenes of Native Advertising and find out why native may have been overlooked in the past, but...
Creative Best Practices for Effective Facebook Ads
In this post we discuss some of the best practices for image and video ad creatives for your Facebook and...
Your Ultimate Guide To YouTube Ad Formats
Amil runs through the different types of ad formats available to marketers on YouTube. Deep-dive into how these YouTube ad...
Black Friday 2020 Trends & Challenges
With the holiday season fast approaching and Black Friday just over a week away, it’s no surprise that your promotions...
Drive Sales & Customer Loyalty With Facebook Retargeting
Retargeting is certainly nothing new in the marketing world; it is, in fact, an established technique that is largely used...
Google Ads Best Practices – Keyword Match Types
Google Ads keyword match types are your tool to help control which searches your ads will show for on the...
Advanced Audience Targeting for Google Display Ads
Display advertising on Google is a great way to increase your reach. But as with most digital marketing techniques, the...
How To Optimise Your Quora Ads Campaigns For Success
In this article we will deep-dive into Quora Ads best practices for optimising your campaigns. We will discuss optimisation recommendations...
Google Ads Best Practices – Negative Keywords
Negative keywords are your way of telling Google things you do not want your ads to show for. Negative keywords...
10 Microsoft Ad Extensions To Boost The Performance Of Your Campaigns
Ad extensions are great ways to increase the space you have for your ad on the search results page and...
TikTok Targeting – What Have We Learned So Far?
TikTok may be the new kid on the block, but they still have an impressive array of ad-targeting opportunities for...
Facebook Ad Campaign Objectives Explained
Navigating your way through Facebook Ads Manager can be a little daunting. In this article we discuss the benefits and...
Spotify Ad Targeting & How To Get The Best Out Of It
As with any form of advertising, whether it be online or offline, the more effectively you can target, the higher...
Your Complete Guide to Google Display Ads
Here, Jordan, our resident display ads expert takes you through display ads. Platforms, ad types, size, costs, stats, targeting, and...
Quora Ads Campaign Structure & Objectives
Quora can be a great addition to your marketing arsenal if used correctly. Just like any other digital ads platform,...
TikTok’s 6 Ad Types and How Much They Cost
Want to get started on one of the web's fastest-growing platforms? Click here to check out our take on TikTok...
Your Complete Guide to Facebook Targeting
In this article, we are going to explore how Facebook Ads targeting works, what can be done and achieved with...
4 Reasons You Need To Include Bing Ads In Your PPC Strategy
Here we explore four great reasons you should be including Bing Ads into your paid search strategy. Extra reach, value...
7 Things to Consider Before Advertising on TikTok
Running ads on TikTok makes sense for many brands. Check out these tips and what you need to know before...
What Is Click Fraud & How Can You Stop It?
Click fraud can cost advertisers a huge amount of money. But what is click fraud, and how can you stop...
All You Need To Know About Facebook Lead Gen Ads
Get the inside scoop on one of Facebook's best-kept secrets, Facebook lead generation ads. From setup to targeting.
Six Reasons You Should Bid On Your Brand Name
Check out these six very important reasons for including brand bidding as part of any paid search strategy when running...
How To Use Instagram For Your Business
In this article, we discuss the basics of setting up and running an Instagram account for your business.
3 Of The Best Google Ads Alternatives
Here we discuss some of the best alternatives to advertising on Google. Whether you are looking for search, social or...
Is Google AdWords Express A Good Idea For My Business?
Want to know if using Google AdWords Express is a good idea for your business? We check out the pro's...