Understanding Google Ads account access levels is essential for managing your campaigns securely and...
Revolutionising Recruitment: A Guide To Accelerating Client Acquisition With PPC Advertising
In today’s competitive recruitment industry, digital advertising can transform how agencies attrac...
by Luisa Calton
Protect Your Google Ads Account: A Guide For Business Owners
Your Google Ads account holds sensitive data and is a crucial part of your marketing strategy. This ...
How to Complete the Google Ads Advertiser Verification Process
Google Ads requires advertisers to verify their identity to maintain transparency. This guide breaks...
What Does ROAS Bidding Mean?
Learn the key concepts, benefits, and practical applications of ROAS bidding in Google Ads to enhanc...
Mastering Lead Generation in Real Estate: Optimyzd’s Expertise
Enhance your real estate marketing strategy with Optimyzd's specialised lead generation methods, emp...
by Luisa Calton
Switching From Google Discovery to Google Demand Gen
Discover the power of Google's new Demand Gen campaigns, transitioning from Discovery, bringing AI-d...
by Danny Brooks
GA4 Made Simple: An Introduction for Beginners
Switching to GA4 is a bit like getting the newest, coolest version of a game. It helps companies sta...
by Luisa Calton
Google Ads Audience Targeting: Custom Segments
Custom segments, also known as custom audiences or audience segments, are audiences you can build by...
by Danny Brooks
Why Marketing is Essential for Non-profits & Charities During an Economic Slump
Marketing is an important part of keeping you relevant, growing and maintaining your course...
by Luisa Calton