The phase-out of third-party cookies is no news in the marketing world. Firefox and Safari introduce...
An Overview Of Apple Search Ads
We dive deep into Apple Ads, covering the basics of Apple Search Ads and how to make the most of thi...
by Mara Serva
Achieve Your Marketing Goals With YouTube Ads
A deep dive into the different ad formats available on YouTube. To get the best from your YouTube Ad...
by Mara Serva
Getting Started With Pinterest Ads
With thousands of new brands joining the overcrowded social media landscape every day, being discove...
by Mara Serva
Creative Best Practices for Effective Facebook Ads
In this post we discuss some of the best practices for image and video ad creatives for your Faceboo...
by Mara Serva
Black Friday 2020 Trends & Challenges
With the holiday season fast approaching and Black Friday just over a week away, it’s no surprise ...
by Mara Serva
Drive Sales & Customer Loyalty With Facebook Retargeting
Retargeting is certainly nothing new in the marketing world; it is, in fact, an established techniqu...
by Mara Serva
Facebook Ad Campaign Objectives Explained
Navigating your way through Facebook Ads Manager can be a little daunting. In this article we discus...
by Mara Serva
Your Complete Guide to Facebook Targeting
In this article, we are going to explore how Facebook Ads targeting works, what can be done and achi...
by Mara Serva
All You Need To Know About Facebook Lead Gen Ads
Get the inside scoop on one of Facebook's best-kept secrets, Facebook lead generation ads. From setu...
by Mara Serva